PLAY ME

YADC x McDonald’s

We all know that little moment of happiness. Watch our shortlisted entry for ADC’s Young Creatives Award 2021.

  • PROJECT

    A Little Moment of Happiness

  • WHAT WE DID

    Film — Award Entry

CONTEXT

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For the Art Director's Club Switzerland (ADC) Young Creative Award, the years client, McDonald's, challenges us to make their new MyMcDonald's app "Mobile Order & Pay" function known among its young target group.

A task that we are happy to take on.

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CREATION

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To reach Gen Z, our spot "A Little Moment of Happiness" focuses on entertainment value. We conveyed the benefits of the new "Mobile Order & Pay" function through a story: Because only the parallel class has to wait in line - at least when the everyday class room gossip even captivates the teacher.

  • COLLABORATORS