The Chedi

PROJECT

Alpine Pause

WHAT WE DID

Concept & Production — Film — Online, Social, PoS

CONTEXT

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Five-star luxury can be shown. It becomes meaningful only when it is felt.

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The brief from The Chedi Andermatt was not to create another beautiful hotel film, but to develop a distinct visual language that captures the essence of the place. One that creates atmosphere instead of documenting spaces, and invites immersion rather than explanation.

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The ambition: a mood-driven, sensorial experience that reflects the calm, depth and quiet luxury of the Chedi Andermatt and positions Andermatt as a destination, not just a backdrop.

CREATION

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We developed a refined, cinematic film language built around refined, immersive movements, generous landscapes and intimate details. Guests appear as effortless explorers, discovering moments rather than performing for the camera.

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The film is guided by a sensorial concept: light, textures and subtle motion take centre stage. A layered, atmospheric soundscape is used to expand the visual sense of escapism.

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The result is a seasonal hero film for web and digital channels, supported by social cutdowns. A true invitation to feel and experience The Chedi Andermatt.

MEDIA

COLLABORATORS

Concept & Production: Marty—Trezzini

Director: Alix Gerber

DoP: Emil Maeder

B-Cam & Drone: Noah Malin

Producer: Pauline Schmid

Assistant Producer: Romina Häner

1st AC: Kevin Prinz & Arno Thöni

Gaffer: Sam Lüscher

Styling: Arianna Pianca

Colorgrading: Franziska Heinemann

Sound Design: Cédric Elisabeth