Mövenpick

PROJECT

Alpine Spirit

WHAT WE DID

Production — Film & Photography — TV, Online, Social, OOH

CONTEXT

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For MÖVENPICK’s 2025 campaign, it’s all about capturing moments of ease and mindful indulgence, inspired by life in the Swiss Alps and that feeling you only get when you’re right there.

CREATION

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Together with Serviceplan, we created a modular campaign with film and photography at its heart: made for TV, social media, online, OOH and DOOH. Shot in a stunning alpine landscape, the visuals focus on real moments, natural beauty and the simple joy of taking a break.

MEDIA

COLLABORATORS

Agency: Serviceplan

Production: Marty—Trezzini

Director: Micha Seger

DOP: Jonas Steinbacher

Producer: Gianluca Trezzini & Yves Marty

Assistant Producer: Pauline Schmid

1st AC: Kevin Prinz

Gaffer: André Bricker

Hair & Makeup: Claire Boutellier

Styling: Arianna Pianca

Photography: Gianluca Trezzini

Edit: Yves Marty

Colorgrading: Rafael Starman