ANDERSWO CONCEPT STORE
A discourse about fashion and style.
PROJECTStyle in discourse
WHAT WE DIDFashion Campaign — Film & Photography — Online, Social
Fashion is ephemeral, style remains. The Zurich concept store Anderswo does not stand for constantly changing fashion trends, but for a style that will still be worn in ten years.
But what is the difference between fashion and style?
In Berlin, we enter into dialogue with actress Julie Burkardt to get to the bottom of the essence of what style is, while she presents a selection of timeless pieces from Anderswo Concept Store.